Press & Media
Joeydolls is proud to be featured in various media outlets, showcasing our mission to promote inclusivity, cultural pride, and diversity through our dolls. Our commitment to representing Asian cultures and fostering connections among children has resonated with press across the globe. Explore our press features to learn more about how Joeydolls is making a positive impact and spreading joy.
Awards & Recognition
Recent Features
Press & Awards
BuzzFeed Highlights Joeydolls’ South Asian Dolls
Joeydolls, the brand known for celebrating Asian heritage through soft, safe, and culturally authentic dolls, was recently featured in BuzzFeed’s list of South Asian-Owned Businesses with the perfect Diwali gifts....
BuzzFeed Highlights Joeydolls’ South Asian Dolls
Joeydolls, the brand known for celebrating Asian heritage through soft, safe, and culturally authentic dolls, was recently featured in BuzzFeed’s list of South Asian-Owned Businesses with the perfect Diwali gifts....
From Pitch Practice to Purpose: Joeydolls Wins ...
Joeydolls’ win at Startup Canada is more than an award - it’s a symbol of courage, representation, and cultural pride. Founder Samantha Ong turned fear into purpose, creating Asian cultural...
From Pitch Practice to Purpose: Joeydolls Wins ...
Joeydolls’ win at Startup Canada is more than an award - it’s a symbol of courage, representation, and cultural pride. Founder Samantha Ong turned fear into purpose, creating Asian cultural...
InStore Magazine Highlight Joeydolls in Their H...
Joeydolls proudly celebrates our first Canadian print feature in InStore Magazine’s Fall Issue. The publication’s Holiday Inspiration feature shines a light on meaningful brands, and Joeydolls fits right in with...
InStore Magazine Highlight Joeydolls in Their H...
Joeydolls proudly celebrates our first Canadian print feature in InStore Magazine’s Fall Issue. The publication’s Holiday Inspiration feature shines a light on meaningful brands, and Joeydolls fits right in with...
Joeydolls Named High Five Grant Finalist: A Win...
Joeydolls, a mom-founded brand known for its beautiful Asian American dolls, has been named a High Five Grant Finalist, recognizing women-led businesses making social impact. This milestone celebrates representation, inclusion,...
Joeydolls Named High Five Grant Finalist: A Win...
Joeydolls, a mom-founded brand known for its beautiful Asian American dolls, has been named a High Five Grant Finalist, recognizing women-led businesses making social impact. This milestone celebrates representation, inclusion,...
FOX 11 Good Day LA Spotlights Joeydolls as AAPI...
The FOX 11 Los Angeles Good Day LA segment, “Celebrating AAPI Brands and Businesses,” shined a joyful spotlight on Asian American entrepreneurship - from Sock Candy’s quirky socks to Thai...
FOX 11 Good Day LA Spotlights Joeydolls as AAPI...
The FOX 11 Los Angeles Good Day LA segment, “Celebrating AAPI Brands and Businesses,” shined a joyful spotlight on Asian American entrepreneurship - from Sock Candy’s quirky socks to Thai...
We’re on Dragons’ Den! Joeydolls Brings Represe...
Joeydolls, the brand known for soft and safe Asian Dolls that celebrate cultural heritage, is making a joyful debut on Dragons’ Den. What began as casual pitch practice turned into...
We’re on Dragons’ Den! Joeydolls Brings Represe...
Joeydolls, the brand known for soft and safe Asian Dolls that celebrate cultural heritage, is making a joyful debut on Dragons’ Den. What began as casual pitch practice turned into...
All Media Features & Mentions
Full List of Media Features & Mentions
- Dragons' Den Season 20, CBC, Coming January 2026
- Redefining Representation Starts with Play with Samantha Ong, Startup Canada Podcast, June 18, 2025
- Families Can Celebrate Asian Heritage with Joeydolls’ Latest Mini Plush Line, Toy Insider, June 11, 2025
- 34 Incredible Asian-Owned Brands That Deserve A Permanent Spot In Your Shopping Rotation, BuzzFeed, May 22, 2025
- Asian Heritage Month: Toronto entrepreneur creates new line of play dolls celebrating Asian diversity, Global News, May 8, 2023
- Looking To Gift A Doll That Isn't A Blonde Barbie? These Ones Stand Out, HuffPost, December 3, 2024
- 23 Gifts From Asian-Owned Businesses To Make Your Gifting This Holiday Season A Slay, BuzzFeed, December 11, 2024
- NAPPA Holiday Gift Guide 2024, Jingle Magazine, December 2024
- Meet Samantha Ong, Bold Journey, March 22, 2024
- NAPPA Award Winners, Baltimore's Child Magazine, April 2, 2024
- Editor’s Favorites, LA Parent Magazine, March 19, 2024
- 42 Goodies You Can Get To Celebrate Lunar New Year, BuzzFeed, February 6, 2024
- Toys as cultural representations. feat. Samantha Ong (Joeydolls), Asian Bitches Down Under Podcast, December 14, 2023
- Beautiful Doll Toys for Children. Joeydolls Asian Toy Collection Celebrates Diversity, Tesz Millan , November 19, 2023
- Must-Have Holiday Toys, The Spruce, January 2, 2024
- 20 Unique Gifts To Shop from Artists and Small Businesses, Womanly, December 5, 2023
- Creating a Legacy of Representation : The Journey of Samantha Ong and Joeydolls, In the Doll World, October 29, 2023
- Samantha Ong on the Need for Representation in Toys, Colorism in Asian Culture, and How Her Culturally Accurate Dolls Sold Out on Launch Day, Nuances Podcast, September 10, 2023
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Championing Diversity and Representation,
Mom’s Choice GOLD Award, October 19, 2023 - Asian American Dolls Take Center Stage, Joysauce, October 17, 2023
- Not Your Asian Barbie Doll, The Outland Magazine, October 1, 2023
- Make Room for Different Voices, Edplay Magazine, September 12, 2023
- Dolls That Celebrate Asian Diversity with Samantha Ong, The Toy Coach Podcast, September 11, 2023
- Embracing Cultural Representation, Filipino TV, July 28, 2023
- Diversity and Representation in Toys, CTV News Channel, July 3, 2023
- Celebrating Diverse Asian-American Dolls and Cultural Inclusion, Representation Project, June 27, 2023
- 50 Asian-Owned Businesses That Might Turn Into Your Favorite Brands, BuzzFeed, June 1, 2023
- A Mother’s Mission to Create Dolls that Celebrate Asian Heritage and Address Lack of Representation in the Toy Industry, Asian Hustle Network, Agustus 21, 2023
- Asian Dolls, Toy Book, May 11, 2023
- Dolls Celebrating Asian Diversity, Global News, May 8, 2023
- Metro Morning, Global News Radio, May 3, 2023
- Celebrate AAPI Heritage Month with Plush Dolls Inspired by Asian Cultures, Toy Insider, April 5, 2023
- Joeydolls: The Asian American dolls you didn’t have growing up, The Proud Asian, March 9, 2023
- Samantha Ong on Self-Love, Starting a Business, and Raising Kids who are Proud to be Asian,Thrive Spice Podcast, March 22, 2022
About Joeydolls
At Joeydolls, we’re proud to be more than a toy company. Our dolls celebrate heritage and cultural pride, helping every child feel seen, valued, and connected. Each doll is soft, safe, and designed with love, making them meaningful companions for play and learning.
Our story has been highlighted across TV, print, and online media, where we’ve been recognized for reshaping the toy industry through representation and inclusivity. From national features to community spotlights, these stories capture how Joeydolls is sparking conversations and inspiring families around the world.
Let’s Connect
Want to collaborate or feature Joeydolls in your story? We’d love to connect!