Diverse Asian-American dolls displayed at partner retailers supporting diversity and cultural pride.

Celebrating Our Mission: Meet Our New Retailers for Diverse Asian-American Dolls

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Time to read 5 min

At Joeydolls, our mission has always been clear: every child deserves to grow up feeling seen, proud, and connected to their heritage. Our Diverse Asian-American dolls aren’t just toys. They’re companions, teachers, and tiny sparks of cultural pride that help kids feel valued exactly as they are.

We’re beyond excited to share some big news! We’re expanding our Joeydolls family with incredible retailers supporting diversity , bringing our dolls to even more homes and hearts. These new partners share our vision for representation and inclusion in play - and we’re so grateful to have them join us!

Our Diverse Dolls: Cuddly Companions for Cultural Pride

Every Joeydoll is soft, safe, and beautifully designed to reflect authentic Asian cultures. These Diverse Asian-American dolls aren’t just adorable, they’re made with love and care to support children’s emotional development and teach cultural pride.

  • Safe and cuddly for all ages
  • Soft fabric, high-quality embroidery
  • Outfits inspired by real cultural heritage
  • Created to combat anti-Asian racism and colorism

It makes us so happy to know more families can discover these meaningful dolls through our new retailer partners!

Why New Retailers Mean So Much

Each new store means more kids get to see themselves represented on toy shelves. It means more parents can find Diverse Asian-American dolls closer to home. And it means our mission to champion inclusion and cultural pride is reaching new corners of our communities!

We’re cheering for every retailer who’s joined us in creating safe spaces for diverse stories. These amazing partners truly are retailers supporting diversity - and we’re so proud to work with them!

Meet Our New Retail Partners!

Here’s a big, warm Joeydolls welcome to our newest family members!

  1. Tomo Tea House: A cozy community spot blending culture and conversation. Now sharing Joeydolls with every cup of tea!
  2. Captain Little Toys: A store built for imagination, curiosity, and big dreams. Thrilled to bring Diverse Asian-American dolls to new friends!
  3. Scott Family Amazeum: An interactive museum where learning is play. Joeydolls fit right in, sparking cultural conversations for curious minds!
  4. The Little Lark: A sweet boutique filled with unique finds and heartfelt gifts. A perfect home for dolls that celebrate heritage!
  5. TJ’s Toys & Party Supplies: A family-owned shop where every celebration is special and every child feels included. Joeydolls make parties extra meaningful!
  6. Goodies and Giggles Toy Store: Beloved for thoughtful, quality toys that bring smiles and learning. Now helping kids embrace who they are, one doll at a time!
  7. Thinker Toys: A wonderland for big ideas, empathy, and open minds. So excited to see Joeydolls help families talk about culture and pride!
  8. Houston Children’s Museum (Fiddle Sticks Toys): A playful, educational space where exploration never ends. Now featuring Joeydolls to celebrate diversity in learning!
  9. Homegrown: A modern Hawaiian boutique rooted in love for community and culture. Proud to carry Joeydolls as part of their mission to uplift identity and joy!
  10. Vernon Teach and Learn (Vernon, BC, Canada): A dynamic Canadian toy and education store that inspires discovery through inclusive play. Thrilled to welcome Joeydolls to their shelves!

Thank you, each of you, for believing in Diverse Asian-American dolls and standing with us in our mission!

Now at these new locations

Whises Store: Wishes is a locally owned toy store that believes in the power of play to spark imagination and joy. Their curated collection brings families high-quality, educational, and just plain fun toys.

  • Wishes - Alderwood 3000 184th Street Southwest #900, Lynnwood WA 98037
  • Wishes- Woodburn 1001 Arney RD Suite 1000, Woodburn OR 97071
  • Wishes - Tulalip 10600 Quil Ceda Blvd unit 705, Tulalip WA 98271
  • Wishes - Bellingham 1 Bellis Fair Parkway suite 114, Bellingham WA 98226

Geppetto's:

Geppetto’s is a family-owned toy store that has served Southern California for over 40 years. They offer a magical selection of toys that inspire creativity, learning, and wonder for kids of all ages.

  • Geppetto's Carlsbad 1935 Calle Barcelona #174, Carlsbad CA 92009
  • Geppetto's UTC 4545 La Jolla Village Dr suite g1, San Diego CA 92122
  • Geppetto's SEA 835 West Harbor Drive suite c4 c, San Diego CA 92101
  • Geppetto's Old Town 2754 Calhoun Street, San Diego CA 92110
  • Geppetto's La Jolla 7850 Girard Avenue, La Jolla CA 92037
  • Geppettos Fashion Valley 7007 Friars Road suite 950, San Diego CA 92108
  • Geppettos Coronado 1146 Orange Ave, Coronado CA 92118
  • Geppetto's Carmel Valley 12843 El Camino Real suite 106, San Diego CA 92130

Five Little Monkey: Five Little Monkeys is an award-winning, independent toy store offering a wide range of carefully chosen, eco-friendly, and educational toys that support child development and creativity.

  • 2901 College Avenue, Berkeley CA 94705
  • 1810 Fourth Street, Berkeley CA 94710
  • 852 Grant Avenue, Novato CA 94945
  • 131 Corte Madera Town Center, Corte Madera CA 94925
  • 3527 Wilkinson Lane, Lafayette CA 94549
  • 719a Main Street, Pleasanton CA 94566
  • 1111 Burlingame Ave, Burlingame CA 94010
  • 1240 Solano Avenue, Albany CA 94706

Why Parents Love Joeydolls

Here’s why families choose Joeydolls again and again:

  • Soft, safe, and huggable - perfect for bedtime and adventures
  • Authentic cultural details that spark meaningful talks
  • A gentle way to combat colorism and racism
  • Part of a movement to raise proud, confident kids
  • Each doll is a lifelong keepsake

Ready to Find Your New Joeydoll? Don’t wait to share this love with your little one!

FAQ: Your Questions Answered

Where can I buy Joeydolls?

Right here on our website or through these wonderful new retailers!

Are Joeydolls safe for babies?

Absolutely! Our dolls are made with soft, high-quality materials and no choking hazards.

How do Joeydolls teach cultural pride?

Every doll is designed to reflect real Asian cultures and encourage conversations about heritage and inclusion.

How can I become a retailer supporting diversity?

Apply for our wholesale program today! We love partnering with shops that share our mission.

Summary: 5 Things to Remember

Joeydolls are Diverse Asian-American dolls that celebrate cultural pride.

We’re growing our family with new retailers supporting diversity.

Our dolls help children feel seen, safe, and valued.

Our partners share our mission for inclusion and representation.

You can find your new Joeydoll locally or shop online anytime!

Join Our VIP Family

Love what you see? Become part of our Joeydolls VIP list and you’ll be the first to know about new dolls, special launches, and family moments from our community. We promise it’s only the good stuff - thoughtful updates to help you raise proud, joyful kids.

About The Author

Samantha Ong, founder of Joeydolls holding multicultural Asian cultural dolls representing Chinese, Filipino, Korean, Japanese, Vietnamese, and Cambodian heritage

Samantha Ong

Samantha Ong is the founder of Joeydolls, a Canadian-based toy brand on a mission to celebrate Asian cultures through joyful, inclusive play. Inspired by her own experiences growing up without cultural representation, Samantha designs dolls that help children feel proud of who they are while sparking curiosity and empathy in others. Since launching in 2023, Joeydolls has empowered thousands of families to bring culture, identity, and love into their everyday lives—one cuddle at a time.

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