Meet Taiyaki, a soft, cheerful Food Pal inspired by one of Japan's most loved everyday treats. Fish-shaped, golden, and filled with something sweet, this little plush is all about what makes taiyaki special: a warm pastry fresh from the mold, the comfort of something familiar, and a snack that has made people smile for generations.
Taiyaki is a traditional Japanese fish-shaped pastry typically filled with sweet red bean paste or custard. Found at festivals, markets, and neighbourhood shops across Japan, it's simple, sweet, everyday comfort food that people love.
Taiyaki clips easily onto backpacks, purses, pencil cases, and travel totes, or you can remove the clip for open-ended play. Feed it to your Joeydoll, use it in pretend play, or display it with your collection. It pairs well with Aiko, our Japanese Joeydoll, and with any other Joeydoll you have at home.
Designed by Joeydolls, an Asian mom-owned brand, every Food Pal is made to help kids and families feel seen, get curious about cultures around the world, and celebrate the everyday moments that make us who we are.
A sweet gift for cultural celebrations, stocking stuffers, party favors, teacher gifts, or just because taiyaki makes everything better.